An Advertising display through OOH media which is also known
as OOH Display is visible everywhere around any city in India. A billboard
advertising display, airport advertising display, mall ad display, metro ad
display etc. are categorized under outdoor advertising displays. A billboard advertising
display is seen at the highway, at the traffic point, at a shopping mall or at
any location where the OOH display fits. Billboard advertising display is one
of the conventional modes of brand promotion through OOH media. Ensured to
provide a larger than life impact on customers’ mind a billboard advertising
display is the most adopted means of outdoor advertising. An airport advertising display
could also be a billboard ad. Infact, it can be summed up that billboard ads
are anywhere or everywhere.
Over the last few years, outdoor advertising displays have gone through a technological makeover. Today,
most of the OOH displays are digitalized. Providing a richer impression about
the brand on customers’ mind, a modern OOH display is a preferred choice of
communication for various brand owners. Digital media has almost replaced
conventional OOH tools especially in the metropolitan cities in India. Delhi is
one of the hubs where digital outdoor advertising campaigns are much in trend.
There are many key players in OOH domain among which TDI International India P
Limited is also one.
TDI is one of India’s leading Airport advertising and OOH media service
providers. With its presence at the airports, luxury shopping malls, metros and
various outdoor location all across the country, TDI provides all-encompassing
promotion solutions through various outdoor means of advertising. Established in
1986, TDI is also India’s largest Airport Media Operators. TDI stands apart from other OOH Advertising
agencies in its innovative approach and techniques of promotion. Well equipped
to provide a complete range of OOH media services that include planning,
buying, execution, scientific monitoring etc. TDI is one such agency that provides
‘exclusive’ branding solutions for its various clients.
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