Advertising through outdoor media is a common
practice among most of the brand owners. Billboard Advertising, Poster Ads,
Hoardings, Kiosk Ads etc. are some means of advertising a brand or business
through OOH media. The trend of outdoor advertising is popular in almost all the Indian
cities. In the following paragraphs, let us study the trend of outdoor
advertising from the context of Delhi, Mumbai and Bangalore respectively.
Advertising
in Delhi
Delhi is one of the hubs of outdoor advertising in
India. Advertising in Delhi
through OOH media has been an age-old practice amongst various advertisers. The
presence of various business headquarters as well as brand outlets in the city has
encouraged various outdoor advertisers to launch innovative outdoor campaigns
through multiple OOH channels. Various national and International brands have
created their presence in the city. Mall ads, airport ads, metro ads etc. are a
few popular avenues of advertising
in Delhi through OOH media.
Advertising
in Mumbai
The commercial hub of India, Mumbai is one of the
dream cities where everyone loves to visit or settle down. The presence of cine
industry is one of the major factors that have encouraged advertising in Mumbai
as a full-fledged sector. The root of Indian Advertising
is infact traced to Mumbai. Outdoor Advertising in Mumbai
is one of the major avenues of brand promotion. Key players in OOH industry
indulge in various promotion campaigns of brands through the various channels
of outdoor advertising.
Advertising
in Bangalore
Bangalore (now Bengaluru) is commonly known as the Silicon
Valley of India. One of the hubs in South India, Advertising in
Bangalore is a thriving sector. There are various advertising
agencies in Bangalore that cater to promotional solutions of brands from time
to time. Supported by a rich infrastructure, advertising in
Bangalore generates good revenue for various companies and
business firms.
For
more info visit: http://www.tdiindia.com
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