From Delhi, the bustling capital city of India to Bangalore, the ‘silicon valley of India’ and from Mumbai the commercial hub of the country to Kolkata, the viable trade center of eastern India, outdoor advertising practices are widely spread all across the country. The nuances of OOH Advertising are observed even in small towns and rural areas of the country. In a nutshell, brand advertising through outdoor media has become a fashion as well as common practice amongst most of the brand owners and advertisers in the country. Starting from Delhi Advertising, let us take a glance at some nuances of outdoor advertising in four different cities of India namely Delhi, Ahmedabad, Bangalore and Mangalore.
Advertising in Delhi- The vibrant lifestyle of the people in the city coupled with the enlarging brand market makes Delhi one of the preferred Indian cities where national and international brand owners make their presence. Airports, Metro stations, Shopping Malls, Cinema halls etc are some major avenues of outdoor advertising. All in all, outdoor advertising in the capital city is an age old practice effectively carried out for all these decades.
Advertising in Ahmedabad- Ahmedabad is one of the advanced Indian cities. Also the capital city of Gujarat, OOH advertising in Ahmedabad is widely practiced by brand owners- both national and international. The presence of various industries in the state also assist brand advertising practices for advertisers in the city as a whole.
Advertising in Bangalore- Commonly known as the ‘silicon valley of India’ outdoor advertising practices in Bangalore are garnered by the never ending technological innovations reared by the city from time to time.
Advertising in Mangalore- The chief port city of Karnataka, the south Indian state, Mangalore is one of the main hubs of outdoor advertising after Bangalore. Various outdoor advertising agencies make their presence in the city providing OOH solutions to brands of all ranges.
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